TY - GEN AU - Shearer, Alistair TI - Story of Yoga: : from ancient India to the modern West / SN - 9780670093892 U1 - 181.45 PY - 2020/// CY - Haryana PB - Penguin Random house, KW - Yoga KW - Gita yoga KW - Theosophica KW - Science, spirit and stress relief KW - Shmoga N1 - Includes bibliographical references and index N2 - How did an ancient Indian spiritual discipline turn into a GBP 20 billion-a-year mainstay of the global wellness industry? This comprehensive history sets yoga in its global cultural context for the first time. From arcane religious rituals and medieval body-magic, through muscular Christianity and the British Raj, to the Indian nationalist movement and the arrival of yoga in the twentieth-century West, we discover how the practice reached its present-day ubiquity and how it became embedded in powerful social currents shaping the world's future, such as digital media, celebrity culture, the stress pandemic and the quest for an authentic identity in the face of unprecedented change ER -